Trust Center
Standards • Methodology • Commitments • Coverage
The diligence layer serious buyers use before they move into pricing or onboarding.
This is where Referral Authority turns promises into public operating documentation. Use it to verify how placements are qualified, how issues are handled, what protections exist, and where policy boundaries begin and end.
Use this center by question
Most buyers are not looking for “policy pages.” They are trying to clear specific risks.
Pick the route that matches the actual blocker. That keeps diligence tight, useful, and a little less like getting lost in an IKEA of disclaimers.
Quality rules
What standards define a qualifying placement?
Start here if you want the public definition of site quality, editorial fit, monitoring, and replacement triggers.
Approval logic
How do you decide which publishers are safe enough to use?
Open the methodology when you want traffic validation, topical-fit logic, and spam-footprint exclusion.
Operating commitments
What happens after we buy?
Move into the SLA for response windows, confidentiality, communication expectations, and service commitments.
Coverage limits
Where do protections apply and where do they stop?
Read the plain-English coverage page for guarantees, credits, exclusions, and cancellation timing.
Recommended reading order
The buyer-safe diligence sequence.
If you want the cleanest route, move from definitions into methodology, then into commitments and coverage.
Step 1
Standards
Define what “good” means before you judge a claim.
Step 2
Methodology
See how those standards are actually applied in approval and rejection.
Step 3
SLA
Review what the operating relationship promises once work begins.
Step 4
Refund policy
Confirm coverage definitions, credits, and boundaries.
What buyers usually want summarized
The commitments most people want before they read the longer pages.
| Question | Short answer | Best page |
|---|---|---|
| How do you filter bad sites? | By qualifying organic visibility, topical fit, and rejecting spam, PBN, link-farm, or penalty-risk footprints. | Methodology |
| What counts as a covered quality issue? | Covered removals, degraded links, and qualifying publisher-quality failures can trigger restoration or comparable replacement. | Editorial Standards |
| What service commitments exist? | The SLA outlines acknowledgment windows, communication expectations, confidentiality, and operational guardrails. | SLA |
| What if something cannot be delivered or maintained? | Guarantees, credits, and exclusions live in the refund policy and the linked replacement language from standards. | Refund Policy |
Trust and proof belong together
Documentation reduces risk. Proof closes the fit question.
If this center clears the diligence barrier, the next useful move is usually evidence, not more policy. That means aggregate proof, case studies, or decision-stage pricing—not another lap around the compliance parking lot.
Proof hub
Proof Library
Choose proof by persona, blocker, or campaign pattern.
Aggregate proof
Results
Start wide if you need the broad validation layer first.
Decision support
Comparison Frameworks
Compare operating models once safeguards no longer feel fuzzy.
Commercial next step
Pricing
Move into package fit once trust and proof are no longer the blockers.
Next step routing
Trust should shorten the decision.
Once the documentation answers the hard questions, the clean next move is proof, package fit, or a direct conversation about whether the operating model matches your team.