How Referral Authority handles personal information.

Last updated: April 27, 2026

Referral Authority ("we," "us," or "our") operates referralauthority.com. This Privacy Policy explains what personal data we collect, why we collect it, how we protect it, and the rights available to you under applicable privacy laws, including the GDPR and CCPA/CPRA where relevant.

1) What information do we collect?

We may collect the following categories of information:

• Contact information: name, email address, website URL, and the details you submit through forms.
• Communication details: the messages, questions, or context you send when requesting information or support.
• Technical and usage information: device/browser information and site-usage data collected through consented analytics tools.
• Cookie consent state: whether you accepted or declined analytics/tracking cookies.

2) Why do we use the data?

We use collected data to:

• Provide and maintain the site
• Respond to questions, fit checks, and inbound inquiries
• Process opt-ins and relevant follow-up workflows
• Understand site usage and improve content or conversion paths
• Protect the security and reliability of the service

3) Which third-party services do we use?

The site may use the following third-party services:

• Google Tag Manager (GTM): loads analytics and marketing tags only after cookie consent is accepted.
• Formspree: processes certain form submissions, including bulk-quote style submissions where configured.
• ConvertKit / Kit workflows: may receive form data through our server-side submission routes for email follow-up and list management.

Each third-party service has its own privacy practices. Where appropriate, review their policies before submitting data through those flows.

4) How do cookies and consent work?

We use a cookie-consent banner. Analytics or marketing tags do not load until you click Accept. If you click Decline, those tools are not loaded. A small first-party cookie named ra_consent is stored to remember your choice.

You can revisit your choice by clearing browser cookies and returning to the site.

5) How long do we retain data?

We keep personal data only as long as necessary for the purposes described in this policy. In general:

• Form submissions: retained only as long as needed to respond, operate, and archive ordinary business communications.
• Email-list data: retained until you unsubscribe or request deletion, subject to legal/operational exceptions.
• Analytics data: retained according to the configuration of the analytics tools we use.

6) What privacy rights do you have?

Depending on where you live, you may have rights to:

• Access your personal data
• Correct inaccurate information
• Request deletion of your data
• Object to or restrict certain processing
• Withdraw consent where processing depends on consent
• Request a portable copy of your data where applicable

California residents may also have rights under CCPA/CPRA, including the right to know what personal information is collected and the right to request deletion. We do not sell personal information.

7) How do we protect your information?

We use commercially reasonable measures to protect the information we receive. No internet transmission or storage system is perfectly secure, so we cannot guarantee absolute security, but we do take the boring responsible parts seriously.

8) How will changes to this policy be handled?

We may update this Privacy Policy from time to time. When we do, we will update the "Last updated" date on this page.

9) How can you contact us about privacy?

If you have questions about this Privacy Policy or want to exercise an applicable privacy right, contact us:

• Email: help@referralauthority.com
• Mail: 3003 East Michigan Ave #1073 Lansing, MI 48912
• Website: referralauthority.com